GREEN ART
OBJECTS OF VIRTU
Fine Art
Green Art is only limited by the imagination of its creator. Of course, the viewer is free in her/his decision whether it is art. Fortunately, nature itself creates fascinating, scurrilous or astonishing things we often cannot explain rationally. But if we say it is a piece of art, we give it a positive label that should be protected.
Therefore, any creation with living plants can be art. However, that does not automatically mean it is environmentally friendly, sustainable or resilient. See Green-Washing
Especially intensive Green Walls are considered from our perspective an expensive piece of art with potential benefits for people, certainly not for the greater environment. In short, when the input of resources or input of maintenance outweighs its environmental contributions, we would always label it as art.
Green Art is wonderful in terms of inspiring by-passers and making people think from a different angle. The creativity expressed through this media is very contagious and greatly enhance the ambiance of a location. Because Green Art brings living nature self-explanatory to the people.
Objects of Virtu typically are smaller objects created from precious materials like living plants. Mostly they are admired simply as works of art or sometimes there is a practical purpose behind (scent of the plants, flowers, fruits etc.). Certainly, this creates a special atmosphere, luxurious feeling or simply pride that we literally grew life.
Movie Creators
They love Green Roofs to create their own piece of art. We estimate that 20% of the movies from public TV stations in Germany contain a scene on Green Roof. In fact, Green Roofs are a part of the German society. Movies shots on Green Roofs are ideally because they combine a nice location under the sky and away from any disturbances. We give Germany the Green Roof Grammy Award for the past 20 years and the 10 next years.
Green Roof Plants or succulents are booming in popularity. This is for two simple reasons: they are beautiful and they are nearly indestructible. Because succulents have fleshy thick water storage organs/leaves there many things one can do in creative gardening.
Botanical Art is all kind of artistic, accurate representation of plants. The art or illustration is botanically and scientifically accurate, but art can be more subjective and focused on aesthetics. Certainly, it does not have to be a complete representation.
Green-Washing is a very special piece of art but it is also sad. Companies or individuals try to convey false impressions or provide misleading information to make a product or themselves more environmentally sound. In other words, having a German Shepard dog does not make one a German. However, Green-Washing is a sort of art. Because it takes some creativity with living plants to make consumers into the believing that a company's products are environmentally friendly or "good" for the environment. Of course, Green Roof Technology is often pointing out the Green-Washers with very interesting feedback.